How Sales Video Templates Can Help You Create Videos Faster
Be honest: have you ever felt that creating videos from scratch took a lot of your precious time? Do you think using sales video templates could help you create a process that is simple and repeatable?
If you are in that school of thought, we have some of the best sales video templates to help you get started quickly and easily.
Historically, you had to record a video for each individual prospect or customer.
In today’s world, over 89% of sales reps believe that videos are a crucial part of their sales process. This has led to businesses scaling their video creation like never before, thereby escalating the number of videos their team produces each day. Thus giving rise to the need to shift from the normal way of creating videos to a time-saving process like sales video templates.
The beauty of sales video templates is that in just under two minutes, you can:
A video template builder is a set of pre-designed video templates that allow sales reps to create consistent videos with minimum effort. This handy feature has templates that are split into the intro, middle, and outro sections, so sales reps can customize them by quickly stitching multiple videos together and adding branding elements.
These template builders can also be a helpful starting point for sales reps lacking video editing experience or design skills, as they allow them to put together videos instead of creating them from scratch.
No matter what industry you’re in, an ideal sales cycle consists of reaching out to prospects, sending a follow-up message, walking them through a demo, and introducing the customer to your customer success manager (CSM).
With Hippo Video’s sales video templates, also known as video flows, you can now put together high-impact videos for all these sales stages within minutes.
Tip: These templates are highly customizable, so you can upload or record a video right from within the placeholders. Let’s look at each of the video templates in detail:
Prospecting is hard; we know it. You have to be constantly recording new videos, and each one has to be tailored to the specific recipient. It’s time-consuming and repetitive. With these video templates, you can stitch together great-looking videos that are personalized for your recipient in a fraction of the time it would take to record a new video each time.
In the first placeholder, record a video to introduce yourself to the prospect and why you’re reaching out to them. Next, you could either upload a pre-recorded video or record one to convey the specific pain points your product or service solves. Finally, end the video with a pre-recorded “thank you” video.
One attention-grabbing feature of this template is the ability to add a customized video background using their LinkedIn profile or website page snapshots—captured by our AI automatically by simply punching in the appropriate URL. Your personalized videos are ready to be sent now.
Creating individual demo videos can be tedious. Won’t it be convenient to customize a demo video in under a minute? Well, this is possible now. Easily put together product demo videos to help your customer(s) visualize what their experience with your product will look like with little effort from your end.
For the first placeholder, record or import a short video introducing yourself to the prospect and explaining your understanding of the prospect. Address the pain points discussed in your previous interactions with them. In the second placeholder, upload your pre-recorded demo video showcasing your product or service. Finally, end with a pre-recorded “thank you” video and a CTA to nudge them to interact with you further via a meeting calendar or to reply with a video.
Creating a follow-up video can be a struggle considering the sheer volume of it. With so many of them needed in various stages, it is impossible not to feel overwhelmed. A prospect goes silent after hearing from you once? Did they attend a demo or a webinar and go dark? Have you sent them your proposal and are awaiting their response? Worry no more. With a sales video template builder, you can create multiple customized videos to suit each requirement and simply stitch the appropriate clips together. Along with this, you can also add supporting assets to impart more information.
In the first placeholder, you can briefly introduce yourself and remind them of your last contact with them—over a call, an email, a demo, a webinar, etc. Next, upload a pre-recorded ‘screen share and webcam’ video to add supporting resources or mini-demo videos as part of your post-meeting follow-up to give your prospects a clear picture of your offerings. Lastly, upload a pre-recorded video to thank them for their time and let them know you’re awaiting their response.
An account handoff is an ongoing activity, and it can stress the sales rep and the customer success manager to create personalized videos every time. Creating and sending these videos on loop is a breeze with this video template.
Begin with a warm greeting and talk about the account handoff. Introduce yourself to the customer success manager and the role they will play going forward. Next, the CSM can record his intro video by calling the prospect’s name, letting them know he’s excited to work with them, and answering all their questions. Finally, end with a pre-recorded video thanking the customer for taking the time to watch the video and promising to connect with them soon. Leave appropriate CTAs for this.
Now that we’ve looked at the types of video templates, let me take you through an additional benefit of our sales video template builder.
Manage your team’s accessibility to the sales video templates builder
As an account admin, you can quickly and easily create custom-built video templates within our template builder.
Here is an overview:
Firstly, we recommend customizing each video to fit your sales cycle and target audience. However, to take your videos to the next level, we suggest adding personalization elements such as interactive CTAs that encourage viewers to take action, website or LinkedIn video backgrounds of your prospects or customers to establish a deeper connection, video transitions to keep your audience engaged, and background music to enhance the overall viewing experience.
With our advanced video flows, you can easily add all these elements and more, making it the perfect platform to create compelling sales videos that resonate with your audience.
Hippo video’s video templates are a lifesaver. Our video templates are interactive, meaning you can easily change up the look and feel of your videos on the fly. This way, you can produce a large number of videos without sacrificing quality.So if you’re looking to scale your video efforts today, Hippo Video’s video templates are the way to go. Contact us today and let us show you how easy it is to get started.
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